ICE brand. Multi-coated UV. Ultra-low reflective coating minimizes reflection off internal CCD & CMOS sensors. Multicoated (16 coatings) optical glass filter. Under and over hard coating (both sides) Hard protection: Coating guards from scratches. Water & Oil Repellant: Water, oil and fingerprints simply wipe off. Antifouling: Easy clean coating. Black rim: Edge treated with black ink to eliminate reflections. Non-reflective black Almite frame eliminates reflections. Metal, double threaded frame to allow additional filters or hoods.
This is the 4th or 5th ICE filter I have purchased. These filters are gems, they perform very well. I have owned a lot of different filters and these are better than the cheap and more expensive ones. Filters I have owned for comparison, Canon, Nikon, Hoya uv(o) uv (c), Hoya pro 1, Kenko Zeta, Kenko, MeFoto uv mc, Tiffan and Vivitar (don't waste your money). I wish I would have found these filters sooner, I could have saved some money.
Really nice multicoated filter. Easy to tell, look at reflected light source and see the faint green or yellow reflection. Some of the cheap filters advertised as multi-coated are just plain glass, no coating at all.
Couldn't be more pleased. I have paid a lot of money for filters in my pro photo life. This is a high quality filter and a great buy!
It does its job as it supposed to do.